DCM3104 E COMMERCE

Description

SESSION	MARCH  2025
PROGRAM	BACHELOR OF COMMERCE (B.COM)
SEMESTER	V
COURSE CODE & NAME	DCM3104 E-COMMERCE

 

 

Assignment Set – 1

 

Q1. Define e-commerce. Explain its advantages and disadvantages.       2+4+4

Ans 1.

Definition of E-Commerce

E-commerce, or electronic commerce, refers to the process of buying and selling goods and services using the internet or other digital networks. It involves online transactions, digital payments, and virtual customer interactions. E-commerce encompasses a range of business models such as B2B (business-to-business), B2C (business-to-consumer), C2C (consumer-to-consumer), and C2B (

 

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Q2. Explain in detail the main functions of e-commerce. 

Ans 2.

Online Buying and Selling

The most fundamental function of e-commerce is the electronic buying and selling of goods and services. This includes the listing of products, digital catalogs, shopping carts, and order placements via websites or mobile apps. The entire transaction—from product selection to checkout—is completed online, offering convenience to customers and scalability to businesses. E-commerce enables direct and instant communication between buyers and sellers, facilitating faster

 

 

Q3. Explain the main business models in detail.    

Ans 3.

Business Models in E-Commerce

In the context of e-commerce, a business model defines how a company creates, delivers, and captures value through online transactions. It outlines the strategy a business uses to generate revenue and serve its target customers using digital platforms. Different business models cater to different types

 

Assignment Set – 2

 

Q4. Explain the process of cryptography in detail.           

Ans 4.

Cryptography

Cryptography is a fundamental technique used in e-commerce to secure data transmission and protect sensitive information from unauthorized access. It ensures confidentiality, data integrity, and authentication during digital communication. In simple terms, cryptography involves converting plain text into coded text (encryption) and then back into readable text (decryption) using algorithms and keys. This process is critical for safeguarding online transactions, especially

 

Q5. What do you mean by e-marketing? Differentiate it with traditional marketing.  

Ans 5.

Definition of E-Marketing

E-marketing, also known as digital marketing or internet marketing, refers to the practice of promoting products and services using digital platforms such as websites, social media, emails, mobile apps, and search engines. It leverages the internet and electronic devices to reach targeted consumers more efficiently and interactively. E-marketing includes various techniques like content marketing, email marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, and influencer marketing. The goal of e-marketing is to connect with

 

 

Q6. What do you mean by m-commerce? Explain the main components of M-commerce?

Ans 6.

M-Commerce and Its Main Components

M-Commerce

M-commerce, or mobile commerce, refers to the buying and selling of goods and services using mobile devices such as smartphones and tablets. It is a subset of e-commerce that enables users to conduct commercial transactions directly through mobile applications or mobile websites. M-commerce has gained rapid popularity due to the widespread use of smartphones, high-