SESSION
FEB’ 2024
PROGRAM
BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER
I
COURSE CODE & NAME
DBB1101 – COMMUNICATION & PERSONALITY
DEVELOPMENT
SET-IST
- Write a note on the four dialects of English by explaining the history and invasion of the British empire.
Ans:English, as a global language, has evolved into various dialects influenced by historical events, colonization, migration, and cultural exchanges. Four main dialects of English include British English, American English, Australian English, and Indian English. Each dialect has its unique features, vocabulary, pronunciation, and grammar, shaped by historical context and regional influences.
British English: Originating from England, British English is the dialect spoken in the United Kingdom and served as the foundation for many other English varieties. Its history can be traced back to the Anglo-Saxon invasion of Britain in the 5th century, followed by the Norman Conquest in 1066, which
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- Define a lexeme. Explain the different types of Sentences.
Ans:Lexeme: A lexeme is an abstract unit of morphological analysis in linguistics that roughly corresponds to a set of forms taken by a single word. For example, in the English language, run, runs, ran and running are forms of the same lexeme.
Types of sentences:-
Sentences are primarily of following types:
- Positive
- Negative
- Illustrate the steps of making a flash card choosing any word of your choice. You may use diagrams.
Ans:Step 1: Choose the Word
Select the word you want to learn. In this case, we’ll choose “vocabulary.”
Step 2: Gather Materials
Gather materials such as index cards, markers, pens, or pencils.
Step 3: Write the Word
Take an index card and writ
SET-IInd
- What are the different types of questions that can be asked from a Reading Comprehension? Explain.
Ans:
Reading comprehension questions can vary in type and complexity, designed to assess a reader’s understanding of a text’s content, structure, and meaning.
Here are some common types of questions asked in reading comprehension assessments, along with explanations:
Literal Comprehension Questions: These questions assess a reader’s ability to recall explicit information directly stated in the text. They typically require locating specific details, facts, or events
- Define Leadership. Explain the different types of leadership profiles.
Ans:Leadership is the ability to influence, motivate, and guide individuals or groups toward achieving shared goals or objectives. Effective leadership involves inspiring others, fostering collaboration, making informed decisions, and creating a positive impact on individuals and organizations. Leadership is not solely about holding a position of authority but rather about demonstrating integrity,
- Explain the four quadrants of the Johari Window in detail. Use your own examples.
Ans:The Johari Window is a model that describes how individuals perceive themselves and are perceived by others in terms of their self-awareness and interpersonal relationships.
It consists of four quadrants, each representing different aspects of the self:
Open Area (Known to Self and Others):
The open area represents information or characteristics about oneself that are known to both the individual and others. These are aspects of the self that are openly shared and acknowledged through communication and feedback.
Examples:
A person’s name, age
SESSION FEB 2024
PROGRAM BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER I
COURSE CODE & NAME DBB1102 – ORGANIZATIONAL BEHAVIOUR
CREDITS 4
Assignment Set – 1st
Questions
- Define Organizational Behaviour (OB). Discuss challenges and opportunities for today’s managers in using OB concepts.
Ans: Organizational Behavior (OB) is the study and application of knowledge about how people, individually and groups behave as individuals as well as in groups in the organizations. Its main purpose is to build better relationships by achieving individual objectives, group objectives, and organizational objectives and at last, social objectives.
Talcott Parsons defines organization as, “a social unit which is deliberately constructed and reconstructed to seek
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- Describe personality. Examine the various determinants of Personality.
Ans: The word ‘personality’ has been derived from the Latin word per sona that means to speak through. The concept goes back to the people of ancient Greece and Rome. During those days the public of Greece and Rome entertained themselves through stage shows. The actors of the show used
- Define Learning. Explain the different components of Learning.
Ans: Learning is a complex and multifaceted process that involves the acquisition, retention, and application of knowledge, skills, behaviours, and attitudes. It encompasses the ways in which individuals or organizations adapt to their environment through experiences, interactions, and observations. Learning is not limited to formal education but occurs throughout life in various contexts, including work, social interactions, and personal
Assignment Set – 2nd
Questions
- What is stress? Briefly discuss stress management techniques an individual takes to minimize the work pressure in organizations takes.
Ans:
Stress is a physiological and psychological response to perceived threats, challenges, or demands that disrupt an individual’s equilibrium or homeostasis. It is a natural and adaptive reaction that prepares the body and mind to cope with perceived dangers or stressors. While some level of stress can be beneficial and motivating, excessive or prolonged stress can have negative effects on physical, mental, and emotional well-being.
Stress management techniques can help individuals effectively cope with work pressure and reduce the negative impact of
- Examine the sources of conflict in an organization. Briefly discuss five different styles of conflict management according to Thompson.
Ans:Conflict in organizations can arise from various sources, including differences in goals, interests, values, personalities, communication styles, and resource allocation.
Here are some common sources of conflict in organizations:
Interpersonal Conflict: Interpersonal conflict occurs between individuals or groups due to differences in personalities, communication styles, or perceived slights. It may involve conflicts over power, status, recognition, or interpersonal relationships.
Structural Conflict:
- Explain the meaning and importance of a team. Discuss the different types of teams commonly found in organizations.
Ans: A team is a group of individuals who come together to collaborate, share resources, and work collectively towards achieving common goals or objectives. Teams are an essential component of organizational structure and functioning, as they enable organizations to leverage the diverse skills, knowledge, and perspectives of their members to solve problems, make decisions,
SESSION FEB’24 PROGRAM BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER I
COURSE CODE & NAME DBB1103 & BUSINESS ENVIORNMENT
CREDITS 04
Assignment Set – 1st
Questions
- What do you mean by Aggregate Demand? Mention the factors which can cause changes in Aggregate Demand?
Ans:Aggregate demand Aggregate demand (AD) is the total demand for final goods and services in the economy at a given time and price level. It is the amount of goods and services in the economy that will be purchased at all possible price levels.
This is the demand for the gross domestic product of a country.
AD = C + I + G
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- Inadequate infrastructure of a country is a major obstacle that business faces. (Yes or No, Justify)
Ans:Justification:
Inadequate infrastructure can indeed be a major obstacle that businesses face. Infrastructure encompasses various elements such as transportation networks, communication systems, energy supply, water and sanitation facilities, and physical structures like roads, bridges, ports, and airports.
A lack of or poorly maintained infrastructure can hinder business operations in several ways:
Transportation Constraints: Inadequate transportation infrastructure, such as poorly maintained roads or congested ports, can lead to delays in the movement of goods and increased transportatio
- What is Business Environment? Brief about the internal environment of a firm.
Ans:The business environment refers to the external and internal factors that affect the operations, performance, and decision-making processes of a business organization. It encompasses the broader economic, social, political, technological, legal, and competitive forces that shape the business landscape in which firms operate.
The internal environment of a firm consists of factors that are within the organization’s control and influence its
Assignment Set – 2nd
Questions
- In what ways does the public sector help the government and the country?
Ans:
The public sector plays a vital role in supporting the government and contributing to the overall development and well-being of the country in several ways:
Service Provision: Public sector organizations deliver essential services and utilities to citizens, including education, healthcare, transportation, public safety, water supply, sanitation, and social welfare programs. These services ensure basic needs are met, enhance quality of life, and promote social equity and inclusivity.
Infrastructure Development
- Describe privatization and ways of privatization. What are the objectives of disinvestment?
Ans:Privatization is the process of transferring ownership, control, and management of public assets, enterprises, or services from the government or public sector to the private sector. It involves the sale, lease, or transfer of state-owned assets or businesses to private individuals, corporations, or investors. Privatization is often pursued as a means of enhancing efficiency, improving
- Brief about the corporate social responsibility of business houses towards different stakeholders.
Ans:Corporate social responsibility (CSR) refers to the ethical and voluntary actions that businesses take to contribute to the well-being of society and the environment beyond their legal obligations and economic interests. CSR involves considering the interests of various stakeholders, including employees
.
SESSION FEB’ 2024 PROGRAM BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER I
COURSE CODE & NAME DBB1104 – MARKETING MANAGEMENT
CREDITS 4
Assignment Set – 1st
Questions
- List the strategies employed by marketers for decisions related to product mix. Briefly explain the factors influencing the product mix decision of a firm.
Ans:Marketers employee various strategies when making decisions related to the product mix, which refers to the range of products or services offered by a company.
Some of the key strategies include:
Product Line Extension: This strategy involves adding new products to an existing product line to meet different customer needs or preferences. For example, a company that sells skincare products might introduce Its Half solved only
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- The societal marketing concept is considered as an extension to marketing concept. How will you justify the context of statement? Discuss in detail with suitable examples.
Ans:The societal marketing concept is indeed considered an extension of the traditional marketing concept. While the traditional marketing concept focuses primarily on meeting customer needs and maximizing profits for the company, the societal marketing concept expands this perspective by also considering the broader societal implications of marketing activities. It emphasizes the importance of balancing the company’s objectives with the well-being of society as
- There are list of internal and external factors affecting pricing decisions. Interpret the statement and elaborate in detail with suitable examples.
Ans:Internal Factors:
Costs: One of the most significant internal factors affecting pricing decisions is the cost of producing or acquiring the product or service. Companies need to ensure that theprice they set covers their costs while also providing a reasonable profit margin. For example, if a company manufactures smartphones, it needs to consider factors such as raw material costs, labour costs, manufacturing overheads, and distribution costs when setting prices.
Marketing
Assignment Set –2nd
Questions
- Define consumer behaviour. Describe in detail factors which determine consumer behaviour.
Ans:Consumer behaviour is the field of study which analyses the behaviour of consumers on the basis of the individual consumer’s characteristics and on the buying process, taken as a whole. This is a
- Define market segmentation. Describe the need for market segmentation.
Ans:A market is an aggregation of individuals, who have the need for a product or service and are willing and able to purchase such product or service from the seller. Sometimes, markets can be made up of organisations, rather than individuals. For the marketing strategy to be effective, it is important for the organisation to focus on identifying the target markets. Market segmentation is one
- Integrated marketing communication requires rigorous planning and detailing of steps to develop strategy. Considering this statement, discuss the steps followed in developing an integrated promotion mix.
Ans:
Developing an integrated promotion mix involves a systematic process of planning and coordination to ensure that all promotional efforts work together cohesively to achieve marketing objectives.
Here are the steps typically followed in developing an integrated promotion mix:
Set Clear Objectives:
Begin by defining clear and
SESSION FEB’24 PROGRAM BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER I
COURSE CODE & NAME DBB 1105 – COMPUTER FUNDAMENTALS
CREDITS 4
Assignment Set – 1st
Questions
- Discuss the characteristics of computers. Discuss the various computer generations along with key characteristics of the computers of each generation
Ans:Computers possess several key characteristics that define their capabilities and functionality.
Here are some of the most notable characteristics:
Speed:
Computers can process data and execute instructions at incredibly high speeds. Modern computers can perform billions of calculations per second (measured in gigahertz), allowing them to complete complex tasks quickly and efficiently.
Accuracy:
Computers are highly accurate in executing instructions and processing data. They can perform repetitive tasks with precision, minimizing errors and inconsistencies in calculations and operations.
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- Differentiate between positional and non-positional number system. Convert the number (3456 )10 to the binary system.
Ans:Positional and non-positional number systems are two different approaches used to represent numbers.
Here’s how they differ:
Positional Number System:
In a positional number system, the value of a digit depends on its position or place value within the number.
The most common example of a positional number system is the decimal system (base-10), where each digit’s value is determined by its position relative to the decimal point.
For example, in the number 3456, the digit ‘3’ represents 3000 (3 * 10^3), ‘4’ represents 400 (4 * 10^2), ‘5’ represents 50 (
- Difference between RAM and ROM. What is Operating system? Briefly explain functions of operating system.
Ans:
Difference between RAM and ROM
RAM
- Instructions are temporarily in nature
- Instructions can be read and write form the memory
- Instructions can be updated (add, modify, delete) by user.
- Volatile memory
ROM
Assignment Set – 2nd
Questions
- What is data communication? Explain basic elements of communication system. What is OSI reference model?
Ans:Data Communication
Data communication is the transfer of data or information between a source and a receiver, the source transmits the data and the receiver receives it. The distance over which data moves within a computer may vary from a few thousandths of an inch, as is the case within a single IC chip, to as much as several feet along the backplane of the main circuit board. Over such small distances, digital data may be transmitted as direct, two-level electrical signals over simple copper conductors. Except for the
- Explain TCP/IP Model in detail.
Ans:
- List the characteristics of Object-Oriented Design. Describe the following terms in brief –
- a) Software Development
- b) Software Testing
- c) Imperative Paradigms
- d) Functional programming Paradigms
- e) Artificial Intelligence software
Ans:Characteristics of Object-Oriented Design:
Abstraction:
Object-oriented design emphasizes the use of abstract data types and classes to represent real-world entities and concepts. Abstraction allows developers to focus on essential properties and behaviors while hiding unnecessary implementation details.
Encapsulation:
Encapsulation involves bundling data (attributes) and methods (functions) together within a class and restricting access