₹198.00
Scroll down for Match your questions with Sample
Note- Students need to make Changes before uploading for Avoid similarity issue in turnitin.
Another Option
UNIQUE ASSIGNMENT
0-20% Similarity in turnitin
Price is 700 per assignment
Unique assignment buy via WhatsApp 8755555879
Description
SESSION | JULY-AUG 2024 |
PROGRAM | B.COM |
SEMESTER | II |
COURSE CODE & NAME | DCM1202 MARKETING MANAGEMENT |
Set – 1
- Define marketing. Discuss the importance of marketing. 2+8
Ans 1.
Marketing
Marketing can be defined as the process of identifying, anticipating, and satisfying customer needs and wants through the creation, promotion, distribution, and exchange of goods and services. It is a dynamic and customer-focused activity that not only helps businesses to grow but also adds value to customers by offering solutions to their problems. Marketing involves understanding the target market,
Its Half solved only
Buy Complete from our online store
https://smuassignment.in/online-store/
MUJ Fully solved assignment available for session July-Aug 2024.
Lowest price guarantee with quality.
Charges INR 198 only per assignment. For more information you can get via mail or Whats app also
Mail id is aapkieducation@gmail.com
Our website www.smuassignment.in
After mail, we will reply you instant or maximum
1 hour.
Otherwise you can also contact on our
whatsapp no 8791490301.
- Write short notes on:
- Production concept of marketing
- Selling concept of marketing
Ans 2.
- Production Concept of Marketing
The production concept is one of the oldest approaches in marketing and is based on the belief that consumers will favor products that are readily available and affordable. This concept emphasizes large-scale production and efficient distribution as the key drivers of business success. Companies that adopt this philosophy focus on producing high volumes of standardized goods at the lowest possible cost to make them widely accessible to customers. The rationale behind this
- Discuss in brief the 4 Ps of marketing with suitable example. 2.5+2.5+2.5+2.5
Ans 3.
The 4 Ps of marketing, also known as the marketing mix, represent a fundamental framework used by businesses to strategically market their products or services. These include Product, Price, Place, and Promotion. Each element is crucial for creating a well-rounded marketing strategy that meets
Set – 2
- Define branding. Discuss the merits and demerits of branding. 2+8
Ans 1.
Definition of Branding
Branding is the process of creating a unique identity for a product, service, or company that distinguishes it from competitors in the market. It involves using elements like a brand name, logo, tagline, design, and tone to convey the brand’s essence, values, and promise to its customers. A strong brand not only reflects the company’s identity but also influences customer perceptions and
- Define advertising (with suitable example). Also discuss the types of advertising. 3+7
Ans 2.
Advertising
Advertising is a form of communication used by businesses and organizations to promote their products, services, or ideas to a target audience. It is a paid, non-personal communication method aimed at persuading potential customers to take specific actions, such as purchasing a product or adopting a service. Advertising is delivered through various media channels, such as television, radio, newspapers,
- Write a detailed note on – determinants of consumer behavior.
Ans 3.
Consumer behavior refers to the decision-making processes and actions of individuals or groups when purchasing, using, or disposing of products and services. Understanding the factors that influence consumer behavior is critical for businesses to tailor their products, marketing strategies, and customer experiences. Consumer behavior is shaped by a combination of personal, social, cultural, psychological, and economic factors, all of which determine how consumers perceive and interact