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| SESSION | AUGUST 2023 |
| PROGRAM | BCA |
| SEMESTER | V |
| COURSE CODE & NAME | DCA3143 / E-COMMERCE |
SET-I
1.Explain the goal of E-Commerce? Discuss its various types in detail. Provide the real-life business examples for each type. 2 + 4 + 4 marks
Ans 1.
Goal of E-Commerce:
The primary goal of e-commerce is to enable buying and selling of products and services over the internet, making them available to a global audience in a convenient, efficient, and streamlined manner. This also helps in reducing costs, improving customer service, expanding market reach, and offering a variety of products and services to consumers.
Types of E-Commerce Its Half solved only
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- What is reference model? Explain its various types and functionality in detail. 2 + 4
Ans 2.
A reference model is a conceptual blueprint that provides a standardized architectural framework for understanding, designing, and analyzing the various aspects of a communication network. Its primary aim is to aid in the design and development of communication protocols and network architectures.
The most
3.Perform a comparative study of traditional and modern marketing. The comparison must include at least 5 points against each type. Out of this at least one case study for both must be included.
Ans 3.
Comparative Study of Traditional and Modern Marketing
Traditional Marketing:
Channels: Traditional marketing mainly uses offline channels such as television, radio, print (newspapers, magazines, brochures), outdoor billboards, and direct mail campaigns.
Geographical Reach: Limited to the geographical
SET-II
4.What is the benefit of e-payment system in modern e- commerce? Explain at least 4 modern payment methods in detail.
Ans 4.
The benefits of e-payment systems in modern e-commerce are numerous, and they contribute to making online transactions more efficient, secure, and convenient for both businesses and consumers. Here are four key benefits of e-payment systems in modern e-commerce, followed by explanations of four modern
- Explain the importance of supply chain management for e-commerce. Provide the explanation with the help of any suitable case study from modern e-commerce.
Ans 5.
Supply chain management (SCM) plays a critical role in the success of e-commerce businesses, as it directly impacts their efficiency, customer satisfaction, and bottom line. Here, I will explain the importance of supply chain
- Explain the architecture and working of wireless application protocol.
Ans 6.
Wireless Application Protocol (WAP) is a technology that enables access to the internet and other web-based services on mobile devices with limited resources, such as cell phones and PDAs. It was developed to provide a standardized way for these devices to access web content, email, and other internet services. Here’s an explanation of the architecture and working of WAP:
Architecture