DBB3323 MERCHANDISING AND SUPPLY CHAIN MANAGEMENT

Description

SESSION	JUL – AUG 2024
PROGRAM	BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER	VI
COURSE CODE & NAME	DBB3323 MERCHANDISING AND SUPPLY CHAIN MANAGEMENT

 

 

Assignment Set – 1

 

 

1. What do you understand by the term ‘Retailing’? Explain different types of retailing.

Ans 1.

Retailing

Retailing refers to the process of selling goods and services directly to the end consumers for personal use. It is the final stage of the distribution channel and serves as the interface between manufacturers and consumers. Retailers play a critical role in creating value for customers by offering convenience, product variety, and a seamless shopping experience.

Retailing encompasses a wide range of business activities that focus on the sale of merchandise through various channels, including physical stores, online platforms, or direct selling methods. The retailing

 

Its Half solved only

Buy Complete from our online store

 

https://smuassignment.in/online-store/

 

MUJ Fully solved assignment available for session July-Aug 2024.

 

Lowest price guarantee with quality.

Charges INR 198 only per assignment. For more information you can get via mail or Whats app also

Mail id is aapkieducation@gmail.com

 

Our website www.smuassignment.in

After mail, we will reply you instant or maximum

1 hour.

Otherwise you can also contact on our

whatsapp no 8791490301.

 

 

2. Explain different types of supply chain strategies.

Ans 2.

Supply Chain Strategies

Supply chain strategies are critical frameworks that organizations adopt to manage the flow of goods, services, and information from suppliers to end consumers efficiently. These strategies align with business goals to optimize operations, reduce costs, and enhance customer satisfaction. Depending on industry demands, market dynamics, and organizational objectives, companies may choose specific supply chain strategies.

Types of Supply Cha

 

3. Highlight some issues faced with Consumer Electronics Retailing.

Ans 3.

Issues Faced in Consumer Electronics Retailing

Consumer electronics retailing is a dynamic and highly competitive sector driven by rapid technological advancements, shifting consumer preferences, and market fluctuations. Despite its growth potential, retailers in this sector face numerous challenges that impact profitability, customer satisfaction, and operational efficiency. Below are some of the key issues faced in consumer electronics retailing:

1. Rapid Technological

 

Assignment Set – 2

 

 

4. What do you mean by Energy House? Give a brief description of measures adopted for retail distribution and replenishment.

Ans 4.

Energy House: An Overview

An “Energy House” is a term often associated with a facility or system designed to optimize energy usage and management. In the context of retail and supply chain management, it refers to a hub or operational framework that focuses on sustainable practices to reduce energy consumption, streamline operations, and enhance efficiency in retail distribution and replenishment. By integrating advanced technologies and green initiatives, energy houses aim to lower costs, improve productivity, and support environmental sustainability.

Measures Adopted for Retail

 

 

5. Explain the term Information System. Also, throw some light on the components of the informational system.

Ans 5.

Information System: An Overview

An Information System (IS) refers to a structured framework that collects, processes, stores, and distributes information to support decision-making, coordination, and analysis within an organization. It is a combination of technology, people, and processes working together to manage and utilize data effectively. Information systems play a crucial role in modern businesses, enabling them to gain insights, streamline operations, and achieve strategic goals.

Information systems are not limited to computers; they encompass a broader ecosystem that integrates hardware, software, networks, and human interactions. From small-scale applications to complex enterprise systems, they are designed to handle tasks such as record-keeping, communication, and

 

6. Elaborate on the concept of category management. Discuss the process of category management.

Ans 6.

Concept of Category Management

Category Management is a retail and supply chain strategy that focuses on managing product categories as individual business units rather than treating them as separate stock-keeping units (SKUs). A category is a group of related products that consumers perceive as substitutes or complements, such as beverages, dairy products, or skincare items. This approach ensures that decisions about product assortment, pricing, promotion, and placement are aligned with customer preferences and business goals.

The primary objective of